• 6th_Sense-Provoke_106DD-Vendetta
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    6th Sense – Provoke 106DD

    The Provoke series of jerkbaits were designed by our top pros with many key ingredients in mind. The Provoke 106 will slow float/suspend depending on water temperature. Our uniquely engineered tapered tail design creates the phenomenal darting and turning motion upon each rod twitch. Along with the premium paint jobs and a weight transfer system, you will find super sharp hooks, realistic 3D eyes, scales and gill plates that brings the Provoke jerkbait series to life.

    $13.99
  • 6th_Sense-Keel_Weighted_Hook
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    6th Sense – Keel Weighted Hooks

    The 6th Sense Keel Weighted Hooks are perfect for our Divine Swimbaits as well as other soft plastics swimbaits and jerkbaits. This widegap hook design provides the perfect amount of gap to allow larger bodied plastics to compress down and ensure a solid hook-set every time. Each Keel Hook is equipped with a screw-lock bait keeper that not only makes this hook weedless but also gives the bait more action and delivers a presentation fish cannot resist. The Keel-shape weight design sinks your bait quickly while maintaining stabilization to prevent rolling keep your bait running true, cast after cast.

    $6.99
  • 6th_Sense-Bladed_Hook
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    6th Sense – Bladed Swimbait Hooks

    The 6th Sense Bladed Keel Weighted Hooks are perfect for our Sweep, Divine Swimbaits, as well as other soft plastics swimbaits and jerkbaits. This widegap hook design provides the perfect amount of gap to allow larger bodied plastics to compress down and ensure a solid hook-set every time. Each Keel Hook is equipped with a screw-lock bait keeper that not only makes this hook weedless but also gives the bait more action and delivers a presentation fish cannot resist. The Keel-shape weight design sinks your bait quickly while maintaining stabilization to prevent rolling keep your bait running true, cast after cast. The blade incorporates a flash that imitates another bait fish swimming with your desired soft plastic.

    $6.99
  • 6th_Sense-Axis_Metal_2-Boiled_Crawfish
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    6th Sense – Axis Metal 2.0

    The AXIS Metal 2.0 is new and improved. We have added a little metal insert into the mouth of the metal bill to ensure longer lasting use out of your AXIS and a louder knock under water. The bill is also 10% smaller on the AXIS Metal 2.0 which gives it a more stable action.

    Diving 2-5ft, the Axis’ Patent Pending pivoting lip allows it to track true while randomly hunting side-to-side like a real baitfish would. The end result is an action, sound, and vibration like no lure before it. Plus, it comes stock with premium, top-of-the-line hooks and lifelike paint schemes to ensure you get the best right out of the package.

    $12.29
  • Rabid_Baits-Craw-3-Sexy_Craw-1
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    Rabid Baits – Craw

    A revolutionary and realistic crayfish imitation, the Rabid Craw is scientifically designed to capture more bites. Add the patented impregnated hair and scent, and you’ve got an irresistible temptation fish can’t resist. The perfectly formed thorax is designed to fit with your Rabid Tungsten Ned rigs but also perfect as a trailer and even as a saltwater fiddler crab imitation, thanks to its buoyant claws that not only stand up but keep moving when the Rabid Craw is standing in a natural defensive posture. When paired with the Rabid Bullet Tungsten, or JigHeads, the Rabid Craw is an excellent downsized option for pitching into cover when the bite gets tough and Bass shun larger offerings. Available in a wide array of fish catching color combinations that will match the diversity of rivers, streams, ponds, and lakes where craws are present.
    Craw: Features
    -Compact and lifelike 3″ crawfish imitation has proprietary fur embedded claws which attracts more fish and is ideal for Ned rig applications.
    -Natural and Biodegradable finesse action hair color combination that quivers and moves at the slightest twitch
    -Buoyant claws float at rest mimicking the natural defensive posture of a crawfish
    -Scent impregnated so fish hold on longer
    -Engineered body & underbelly to give a 360 lifelike view at any angle
    -Perfectly shaped thorax to fit Rabid Ned rig
    -Ideal trailer for small skirted jigs
    $8.59
  • Rabid_Baits-Darter-3-St_Lawrence
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    Rabid Baits – Darter

    More than just a darter, the Rabid Baits Darter is highly effective for a number of different applications particularly drop shot and jigging.  Built using super soft plastic and patented fur application, the Rabid Baits Darter delivers tremendous finesse action with even the slightest movement of the rod tip.  It features a ribbed body, hand tied fur with a flat shaped paddle tail that matches virtually any bait fish profile.  Available in a range of colors.
    Darter: Features
    -Natural and Biodegradable finess action hair color combination that quivers and moves at the slightest twitch
    -Natural floating motion and live action tail enhanced by our proprietary embedded fur
    -Scent impregnated so fish hold on longer
    -3″ size has a proprietary fur embedded tail which attracts more fish
    $9.99
  • Rabid_Baits-Fox_Tail-3-Midnight_Magic
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    Rabid Baits – Fox Tail

    The Ned Fox Tail is the most effective Ned Rig bait ever made. Mimicking both a worm and crawfish ribbed bodies, combined with the finesse action embedded lifelike hair, it’s buoyant construction brings it to life as it gently glides to the bottom or is jigged, causing the hair to quiver, float or glide depending on the movement you provide. Even at rest the finesse action hair is still moving and attracting a savage strike!

    Ned Fox Tail: Features
    -Compact and lifelike 3.5″ baitfish imitation has proprietary embedded fur which attracts more fish and is ideal for Ned rig applications.
    -Natural and Biodegradable finess action hair color combination that quivers and moves at the slightest twitch
    -Buoyant lifelike body floats at rest while the hair keeps moving for an irresistible bite
    -Scent impregnated so fish hold on longer
    -Thick body for easy rigging on any variety of jig heads and  Rabid Ned rig
    -Ideal multispecies bait for a variety of freshwater and saltwater applications
    -Ideal trailer for small skirted jigs
    $8.59
  • Rabid_Baits-Shaker_Worm-6-Lunar_Eclipse
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    Rabid Baits – Shaker Worm

    When rigged Texas Style, on a Drop Shot rig, or on a Shaky Head the Rabid Shaker Worm,  fish scent impregnated Finesse Worms soft body and biodegradable hair natural action are ideal for virtually all presentations. Particularly deadly when fished on a Rabid Shaky Head, their buoyancy and floating ability combined with the pro choice natural hair color combination,  stand up and stand above any worm you can buy.

    Worm: Features:
    – Natural and Biodegradable finess action hair color combination that quivers and moves at the slightest twitch
    – Tail floats up while the natural hair is still moving at rest
    – Scent impregnated so fish hold on longer
    – 6″ size has a proprietary fur embedded tail which attracts more fish
    $8.59
  • Rabid_Baits-Rab-Shad-6-Blue_Ghost
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    Rabid Baits – Rab-Shad

    Brand new for 2022, the Rab-Shad puts some power fishing into our ordinarily finesse line-up. Precisely built to achieve a sweeping left to right hunting action when rigged as a weightless soft jerk bait. Loaded with salt for longer casts, a faster sink rate, and of course topped off with 1.5 inches of real fox fur to create an action that simply cannot be matched.

    The Rab-Shad was designed with versatility in mind. Tapered cuts in the mid-section accentuate the action as a soft jerk bait but also make this bait a great option for rigging as a vibrating jig trailer and is deadly when rigged on a scrounger head!

    $8.59
  • Lunker_City-3.0-Hellgie-282-Big_Fish
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    Lunker City – 3in – Hellgie

    The Hellgramite inspired design gives the illusion of a living Aquatic creature. Using your rod to quiver the legs and double tails to have convincing action of being “alive” this seductive lure with get bit especially on heavily pressured waters. Whether you drop shot it or jig rig it, Hellgie will ignite the predators instinct to this easy prey!

    $6.99
  • Lunker_City-5.0-Ozmo-223-Chobee_Craw-1
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    Lunker City – 5in – Ozmo

    One of the freakiest SALTED creature baits around! Designed to be fished straight out of the package. It is also the first bait designed to be “Morphed” into whatever configuration your conditions demand. Go to product gallery and scroll down to see how The Ozmo can be “Transformed”, it’s an awesome lure that we like to call the first soft plastic  “Transformer Lure”! Use your imagination to pinch off body segments to alter its appearance from a curly tail style to a small creature.

    $7.99
  • Lunker_City-38oz-Panhead_Jig-Natural_Craw
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    Lunker City – 3/8oz – Panhead Jig

    This jig stands out as unique and versatile as Skipping Jig and swimming jig. It is proven to come over and through most any cover a bass lives in. 

    Designed with a flat disc head with a round surface to make it skip across the water like a flat stone and keeps it planing higher in the water. Under water its round shape turns the hook point away from snags. You really need to try one to appreciate what it can do.

    $6.59
  • Lunker_City-12oz-Football_Jig-Natural_Craw
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    Lunker City – Football Jig

    Lunker City footballs are high quality jigs with strong, sharp, forged needle point hooks.

    Drag it across the bottom and its premium silicone skirt will dance and shimmy as it stumbles through rocks and debris on the bottom. 

    $6.59
  • Lunker_City-38oz-Beefis_Jig-Blue_Craw
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    Lunker City – Beefis Jig

    The unique design features of Beefis make it standout among the variety of Bass Jigs that are all similar with a standard “U” shape Belly design which lets them roll to the side and increases the likelihood of a snag. The Flat face/belly concept allows this jig to pull up and slide over the obstruction while remaining vertical to avoid snags. The flat face to its flat belly enhances the surface to surface friction when dragging over hard bottom emitting more “scrape” vibration for the fish to feel.

    It’s stout and built on a 5/0 Gamakatsu super sharp Black Nickel hook with our proprietary Lunkergrip cones on the shank to hold your skirt and trailer securely.

    $8.29
  • Lunker_City-3-8oz-Ned_Head-Green_Pumpkin
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    Lunker City – Ned Head

    Ideal for finesse applications and the very popular Ned rig technique, the Ned Head Jig Head was built to give your Ned rig optimal performance and maximum action. Molded with a pill shaped head rather than a traditional mushroom head to keep your favorite soft plastic trailer standing perfectly straight up on the bottom, which entices pressured and wary fish into striking.

    Featuring a patent pending LunkerGrip baitkeeper system, which consists of eight cones along the shank of the hook that holds soft plastics in place much more efficiently than any other keeper system on the market. Backed by a sticky sharp Mustad UltraPoint hook for a superior hook-up ratio and covered in durable chip-resistant powder coating, the Ned Head Jig Head is the jig head that all Ned-riggers have been waiting for!

    $6.29
  • Lunker_City-1-4oz-Shakey_Head-Green_Pumpkin
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    Lunker City – Shakey Head

    Sticky sharp 5/0 Mustad Ultra Point Hook with a black nickel finish. It features a football head construction with a flat bottom that allows them to stand up when at rest. Equipped with a screw-loc bait keeper, the heads are coated with a durable baked on powder coating that is very chip resistant. Available in two colors (Green Pumpkin & Black).

    $6.29
  • Lunker_City-Super_Stank-Fluke
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    Lunker City – Super Stank

    Super Stank is the hot scent additive for any fish freshwater or saltwater!

    Apply it to your favorite soft plastic — even to metal jigs!

    Squirt it into hollow baits like our new Lunker Tubes for a long lasting application.

    The tube nozzle can be snipped back to create a larger opening to squirt a more volume if necessary.

    The material is a thick waterproof composition and should not be left in hot sun.

    $9.99
  • Zman-SlingBladeZ-WC-Clearwater_Shad
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    ZMAN – 1/2oz – Spinnerbait – Willow Colorado

    When Bassmaster Classic and Forrest Wood Cup champion–and spinnerbait aficionado–Luke Clausen set out to design a superior spinnerbait, no expense was spared in the design process or sourcing of materials. The unique StabilTrack™ head was 3D modeled with painstaking detail to offer a lifelike profile, low center of gravity, belly groove, and side fins that offers a realistic look while tracking straight and virtually eliminating rolling that plagues other spinnerbaits. A custom light-wire 17-7 stainless steel LiveWire™ frame offers excellent vibration without sacrificing durability, and a 5/0 O’Shaughnessy bend VMC hook is sticky sharp and shaped perfectly for a high hookup ratio. Finished off with custom blades, a wire trailer keeper, 100% silicone skirts hand tied with copper wire, and detailed multi-color paint schemes, the SlingBladeZ is a super premium spinnerbait without a premium price tag!

    $9.79
  • Dream_Fishing-Dreamycraw-375-Brown_Orange_Laminate
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    Dream Fishing – 3.75″ – Dreamycraw

    The Dreamycraw has a unique swimming action in the water, it is perfect for those times when you want to create more movement to attract fish. A crayfish in defense mode has the clamps raised, adding a weight to the front of the latter, it will have the body raised which makes it an ideal bait.

    MADE IN CANADA WITH OUR UNIQUE FORMULA, THESE MOLDED PLASTIC LURES ARE ECO-RESPONSIBLE AND DESIGNED FOR A LARGE NUMBER OF SPECIES. IN ADDITION TO THE ULTRA-REALISTIC MOVEMENTS, WE ADD ATTRACTIVE SMELLS FOR THE FISH DIRECTLY IN THE MOLDING PROCESS.

    $7.99
  • Zman-Pro_Crawz-359-Hot_Craw
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    Zman – 3.5″ – Pro Crawz

    By overwhelming customer demand, the 3.5-inch Pro CrawZ equips anglers with an upsized version of the popular TRD CrawZ. Bulked up ElaZtech® claws are super-buoyant to float up at rest, displaying a crayfish’s natural defensive posture. Anatomical realism continues with tucked under tail, bulbous crayfish eyes and natural swimmerets for secondary elements of underwater animation. Ideal as a jig trailer for flipping or punching, as well as Texas rigging. Also pairs perfectly with Z-Man’s Pro BulletZ Weedless Jigheads.

    $5.99
  • Zman-TRD_Craw-02-Black_Blue
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    Zman – 2.5″ – TRD Crawz

    An ultra-realistic crayfish imitation, the TRD CrawZ was designed for Ned-rigging but is also ideal for use as a finesse jig trailer and even as a saltwater fiddler crab imitation thanks to its buoyant claws that stand the bait up in a natural defensive posture when dragged along the bottom. Paired with the Finesse BulletZ Jigheads, the TRD CrawZ is an excellent downsized option for pitching into cover when the bite gets tough and bass shun larger offerings. Available in a wide array of color options, there’s a TRD CrawZ to ‘match the hatch’ in virtually all rivers, streams, ponds, and lakes where craws are present!

    $5.99
  • Cotton_Cordell-Wally_Diver
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    Cotton Cordell – CD5 – Wally Diver

    Walleye can be picky eaters, so matching the mood the fish are in on a certain day can be important. The Wally Diver Triple Threat features three top-selling patterns and components built to stand up to the abuse of hard-pulling fish. Its slender profile and tight wiggle produces big bites from walleyes and bass everywhere. The Wally Diver’s fame began on the Great Lakes, where it’s been one of the top walleye trolling bait for many years.

    $16.99
  • Cotton_Cordell-Big_O-Triple_Threat
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    Cotton Cordell – Big O – Triple Threat

    The Cotton Cordell Big O Triple Threat showcases one of the most successful crankbaits in history – available in the three most-effective color patterns! The Cotton Cordell Big O is known as one of fishing’s most-copied lures, but no other bait captures that shimmy and produces so many violent strikes. Equally effective in lakes and streams, the Big O truly is one of fishing’s most legendary lures.

    This is the first advance in the Big O since Cotton Cordell transformed Fred Young’s wooden carving into plastic in 1973 – adding a tougher lip and today’s hottest color patterns.

    $16.99
  • GLF-2.1-210SC05-Smoke_Clear_Purple_Flake
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    Great Lakes Finesse – 2.1″ – Snack Craw

    There are a ton of craw baits on the market, and most of them will catch fish. We designed this bait to be stealthy and non-threatening with a small profile to catch pressured, conditioned fish.

    Three of the available six patterns feature floating claws that lift in a natural and slightly defensive posture – perfect for a ball head or NED head – while the other three patterns are made with our neutral buoyancy plastic that better suits dropshot or Carolina Rig presentations.

    The industry trend with craw-style baits has been to add more features and more appendages, but our research and testing repeatedly showed that less is more when it comes to craws. This bait has no legs, and simple claws – when pulled forward on a jighead the claws push together and the bait slides away just like a real crayfish. The underside of the arms have relief cuts to allow the arms to hinge slightly for subtle action.

    $7.99